International Business NMIMS Solved Assignments June 2024

Description

NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: International Business
Internal Assignment Applicable for April 2024 Examination
Assignment Marks: 30
Instructions:
 All Questions carry equal marks.
 All Questions are compulsory
 All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.
 All answers to be written individually. Discussion and group work is not advisable.
 Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.
 Students should write the assignment in their own words. Copying of assignments from other students is not allowed.
 Students should follow the following parameter for answering the assignment questions.
1) After achieving great success in manufacturing textile apparels in India, your company is keen on expanding the business globally. Discuss the challenges of marketing your product globally and suggest measures to overcome them? (10 Marks)
2) Economists such as Dani Rodrik and Ha Joon Chang have argued that WTO only serves the interests of multinational corporations, undermines local development, penalizes poor countries and is increasing inequality. Comment on the above and suggest the changes in your opinion WTO should embark on, so as to promote developing economies. (10 Marks)
3) Read the following case study carefully and then answer the questions that follow:
India’s manufacturing infrastructure demonstrates enormous capabilities to develop EVs and e-bikes at a reduced cost. Subsequently, the government is doing its part by offering financial incentives and subsidies for e-bike manufacturing. In spite of competition, you see that South Africa has a huge potential and plan to expand your retail operations in South Africa.
a) In your opinion, what are various Market Entry strategies that you would like to approach for the launch of your products? (5 Marks) b) In your opinion what are what are various incentives our government should offer to promote the use of EV vehicles and to export them globally? (5 Marks).
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